Internet marketers today are faced with the complex task of finding the most effective, successful and cost effective marketing strategies to sell their products on the internet. One effective strategy which comes to mind, and which is one of the most popular methods of internet marketing of websites today, is the use of Google Ad words marketing. The reason most people use this is due to the fact that advertising with ad words is immediate and convenient in that once your account is setup, you can start displaying your adverts on Google right away. But the question is how many people end up with high ad words cost and very little profit to show?

At the end of the day you need to ensure that you minimize your costs while gaining quality traffic to hopefully make those important sales. That is the problem that most people including myself face. Many internet marketers including myself are constantly on the lookout for information which will give you the professional insiders guide to learning about how to use correct keywords, how to target your ads precisely to your best prospects, how to choose from the numerous different keyword matching options, how to write proper and descriptive ads that attract people and get the clicks you desire, how to use negative words and what they are, how to improve the response by as much as 53% and the list goes on!

THE TRUTH ABOUT ADSENSE: REALITY, OR JUST A FANTASY?

Ad sense is getting ever more popular with many online business owners and Internet marketers. And who can blame them? We have heard many stories of some people earning 5 figures per month from this Ad sense program. And with the many rewards that can be gained from this pay-per-click program, it is really difficult not to join in the fun.

The Ad sense program may sound simple enough: put the Ad sense ads on your website, drive traffic to your site, and hope that many of the visitors will click on the ads. No selling, no inventories, and no need for customer service either. Sounds like a dream online business. Or is it?

In this Internet marketing guide, I will discuss the truth about Ad sense, and let you see for yourself whether this is reality, or just a fantasy.

The 3 Vital factors in the Ad sense:

1. Choosing the right keywords

2. Volume of ad impressions

3. High click through rate